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How to become a collector

2018-01-01 12:48:00
The first upsurge in the domestic collecting market occurred in 2005, and although it was not immune to the financial tsunami at the end of 2007, China's art market took the lead in recovering in 2009. Under the combination of multiple factors such as the appreciation of the renminbi, excess liquidity and the continuous decline of the stock market, a large amount of money has entered the art market.

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Art is an excellent asset allocation option. Art has long been recognized as an essential asset in the international capital market. The scarcity of art determines its property as an asset. One of the most important characteristics of art is its low correlation with other major investment markets such as stocks, bonds, real estate, and gold. During the financial crisis, the entire investment and financial management market suffered a huge blow. Artworks with relatively small risk and relatively stable long-term returns attracted investors' attention and became the third-level wealth besides stocks and real estate.


Whether it is Chinese painting 400 index, oil painting 100 index, modern master index, contemporary Chinese painting 100 index, etc., the increase of more than 40% in the past 10 years, the appreciation rate of famous works is similar to this, in terms of artists, in recent years, Qi Baishi, Xu Beihong, Zhang Daqian and other famous artists with the slowest price growth per square foot also have more than 40% annual appreciation. The best performers double their value every year, a remarkable increase.


The academic work in the university is to deepen, to bring graduate students, more is to explore the advanced art. Working in the art world, on the other hand, is completely different, requiring a combination of the two divergent parts of marketing and academia.


While the market is based on academic judgment, the two lines are not parallel in the current Chinese art market. Works that are considered high in academic circles may not be acceptable to people who do not understand art. One of the biggest problems is that there is a very large cognitive distance between those who know art and those who don't. The trend of the market is often not in line with the judgment of the art circle, and there is a serious reverse phenomenon.


Compared with the art market dominated by the power of collecting in the past, a lot of new money from finance, real estate, energy and other industries is eager to try. Different types of art funds, including private and public offerings, have also entered the market, contributing to the rise in art prices. Prices in the tens of millions turn purchases by private collectors into purchases similar to those of individual investors in the stock market.

Matters needing attention

There is no shortage of art funds in China, but few can really become art financial products.


Art, especially the collection of top quality, vision, strength and chance are indispensable.